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Author Topic: Shutterstock and PMC Deal  (Read 5500 times)

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« on: June 21, 2015, 22:19 »
+3
SS beats Getty images in Academy Awards Image Licensing

http://www.ft.com/intl/cms/s/0/42215a9c-17de-11e5-a130-2e7db721f996.html?ftcamp=traffic/partner/feed_headline/us_yahoo/auddev,traffic/partner/feed_headline/us_yahoo/auddev#axzz3dl0cat51]http://www.ft.com/intl/cms/s/0/42215a9c-17de-11e5-a130-2e7db721f996.html?ftcamp=traffic/partner/feed_headline/us_yahoo/auddev,traffic/partner/feed_headline/us_yahoo/auddev#axzz3dl0cat51


EDIT
use the following link to read it without registration:
http://variety.com/2015/biz/news/shutterstock-penske-photo-business-1201524128/
« Last Edit: June 22, 2015, 09:37 by LesPalenik »


Semmick Photo

« Reply #1 on: June 22, 2015, 01:31 »
+2
Needs registration to read

« Reply #2 on: June 22, 2015, 01:51 »
+5
But it's free (for occasional reads).

I found this quote from the PMC CEO most interesting. He "...saw a better opportunity in aligning the PMC brands with Shutterstock, which we believe to be the ascending platform for imagery and video. Also said they were worried about Gettys current financial condition.

Oringer was quoted as saying that an issue for SS was getting access to events, and this deal let them trade their large pool of customers and high volume of sales for PMC's existing spots on the red carpet. SS will sell their archive too.

http://variety.com/2015/biz/news/shutterstock-penske-photo-business-1201524128/

http://wwd.com/media-news/digital/wwd-pmc-penske-shutterstock-deal-10161065/

There's also a quote at the end of the Variety article about WebDAM being a part of this:

"PMC has chosen Shutterstocks digital asset management service, WebDAM, to support its editorial and creative teams needs to store, organize and manage visual content on a cloud-based platform."

And from the WWD article:

"In addition, Shutterstock will become the exclusive photographer at the more than 50 events, galas, summits and conferences PMC produces annually, including Fairchild Summits and Varietys numerous conversations with top film and TV talent at film festivals, premieres, award shows and executive conferences."

http://deadline.com/2015/06/pmc-shutterstock-entertainment-fashion-image-alliance-1201450397/

This article says that distribution will be through Rex: "Shutterstock initially will distribute images through its Rex Features news service and to Shutterstock Premier customers."
« Last Edit: June 22, 2015, 02:01 by Jo Ann Snover »

PZF

« Reply #3 on: June 22, 2015, 02:01 »
+3
PMC is what?

« Reply #4 on: June 22, 2015, 08:53 »
0
They must have changed the article access since I read it.
Here is another source, hopefully they will keep it free:

http://variety.com/2015/biz/news/shutterstock-penske-photo-business-1201524128/

PMC is Penske Media Corporation



« Reply #6 on: June 22, 2015, 11:15 »
+1
Will this deal be good for the photographers involved?  AFAIK Getty RM (these would mostly be RM photos right?) pays 40% while SS wants to pay 28% across the board, it'll be interesting to see what the deal is and what the reaction by photogs is.

« Reply #7 on: June 22, 2015, 13:00 »
0
As I understand from this article, it means only more competition for simple contributors like myself. Maybe is good news for the Red Carpet.
http://wwd.com/media-news/digital/wwd-pmc-penske-shutterstock-deal-10161065/

« Reply #8 on: June 22, 2015, 13:04 »
0
As I understand from this article, it means only more competition for simple contributors like myself. Maybe is good news for the Red Carpet.
http://wwd.com/media-news/digital/wwd-pmc-penske-shutterstock-deal-10161065/

Does the Red Carpet program still require years of exclusivity?

« Reply #9 on: June 22, 2015, 13:15 »
+2
Its an interesting deal. Not surprised that with its heavy debt burden and lack of a CEO getty didnt make it. They are probably losing many other smaller deals that we dont hear about.

Editorial video sells regularly on SS, so maybe there will be an overall boost for their video section with this.
« Last Edit: June 23, 2015, 14:55 by cobalt »

« Reply #10 on: June 22, 2015, 14:06 »
0
As I understand from this article, it means only more competition for simple contributors like myself. Maybe is good news for the Red Carpet.
http://wwd.com/media-news/digital/wwd-pmc-penske-shutterstock-deal-10161065/

Does the Red Carpet program still require years of exclusivity?


I don't know, I never aimed so high.
Editorial images or footage from showbiz with worldwide interest sure generates revenue but  the ones that I could produce (and many others) are only of local interest unless with very generic, adaptable subject.

« Reply #11 on: June 23, 2015, 13:32 »
0
http://bgr.com/2015/06/22/bgr-parent-company-penske-media-announces-alliance-with-shutterstock/
"The archived and created content will be owned by PMC and available to license through Shutterstock initially via Rex Features and Shutterstock Premier."

So I guess Shutterstock Premier is a separate thing now.  Will it only be available to Enterprise customers or are they going to launch a more expensive collection at SS?

ETA:http://info.shutterstock.com/premier-business/
« Last Edit: June 23, 2015, 13:36 by tickstock »

« Reply #12 on: June 23, 2015, 14:51 »
+1
So I guess Shutterstock Premier is a separate thing now.  Will it only be available to Enterprise customers or are they going to launch a more expensive collection at SS?

ETA:http://info.shutterstock.com/premier-business/


That's my guess too after reading this:
".......through Premier we offer custom license packages, additional indemnification, and help with researching the collection.

To add more value to the experience of these large customers, we are currently testing a new collection Premier Select. During this test, we are working with a small group of contributors. If customers respond well to this test, we will look to expand to additional contributors based on lifetime earnings, giving you the opportunity to consider participation in this collection."

http://www.shutterstock.com/blog/what-premier-select-means-for-shutterstock-contributors (Mar 16, 2015)

However at the link you provided above they offer a selection of 40 million images + Offset. That seams to be more than just a "small group of contributors".

"Many of you regularly see downloads from Premier customers and you will continue to see those payouts. Premier Select will not change the exposure of your content currently available to our Premier customers.

Ultimately, the goals for this initiative are to meet more of our customers needs, while providing additional, premium licensing opportunities to more contributors".


That sounds very promising. Has anyone seen some of these payouts?

Shelma1

  • stockcoalition.org
« Reply #13 on: June 23, 2015, 16:00 »
0
Premier has been around for a while. That's how large enterprises license regular Shutterstock images. It's how we get those occasional large SOD's. Permier Select is new and is still in test as far as I know.

« Reply #14 on: June 23, 2015, 23:53 »
+2
I had a couple of $85 sales there today.  First time ever this happened.  AFAIK I am not part of any special test program.  Was this just luck or maybe the new program is being tested with contributors who didn't know it? 

« Reply #15 on: June 24, 2015, 01:27 »
0
I had a couple of $85 sales there today.  First time ever this happened.  AFAIK I am not part of any special test program.  Was this just luck or maybe the new program is being tested with contributors who didn't know it?
It should be that you have very good images :)

Shelma1

  • stockcoalition.org
« Reply #16 on: June 24, 2015, 02:08 »
0
I had a couple of $85 sales there today.  First time ever this happened.  AFAIK I am not part of any special test program.  Was this just luck or maybe the new program is being tested with contributors who didn't know it?

We're all part of Premier, AFAIK. It's just the portal large enterprises use to access the SS library, with a different price structure. I think only very high earners are included in the Premier Select test. I am curious about how that test is going.


« Reply #17 on: June 25, 2015, 02:39 »
+1
One got to congratulate them for this deal!

« Reply #18 on: June 25, 2015, 12:36 »
+1
I had a couple of $85 sales there today.  First time ever this happened.  AFAIK I am not part of any special test program.  Was this just luck or maybe the new program is being tested with contributors who didn't know it?
It should be that you have very good images :)

Well thanks, but these same images never got that kind of high value sales in one day before!  Between that and the flood of .38 FB sales the past couple days, I think I will retire to some beach and drink mai tais served by lovely tanned servers in leis. 


 

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