I'm starting up my own video website selling a niche subject matter that I sell each day on a major stock site. I guess if they sell each day on a major stock site then why can't I do it for myself right and keep all the money:)
My site isn't ready yet but I've been playing around with google adwords spending $10 a day.
I've never done this before and looking at all the clicks I've had 99% are searching porn (which my clips are the total opposite) I then noticed negative keywords so put in all the filth I could think of. Anyway now I hardly get any clicks.
It turns out a famous porn star has a name that describes what I'm selling. So what . do I do? I've spent $70 on dirty folk searching for a porn star so not happy. Is it just a bit of tweeking with the keywords until you find a happy medium?
Anyone else have similar experiences?

I normally get within the first 2 spots so I'm happy with that but not getting the right people. Probably spotty teenage boys with no money.
Cheers